Industry standard for AI likeness
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AI is making it harder to tell what’s real and what’s generated. We provide a simple way to see how someone’s likeness was used in AI content. Our labels show whether the person approved it, allowed general use, or has no control at all.‍

One Step

Web Design, Marketing

Bold Moves

Web Design, Marketing

Studio Focus

Web Design, Marketing

Design Depth

Concept, Web Design

“They didn’t just deliver, they pushed our vision further than we imagined.”

Liam Carter, Head of Marketing

47%

Growth in patient interaction time

all works

Clicks and Magic

Web Design, Marketing

3 watermarks you need to know

Ad fully verified

The person agreed to have their likeness used in this AI content and personally approved the final version before it was published.

client

Lorem ipsum

data

Lorem ipsum

service

Lorem ipsum

Brand verified

The person (or their representative) agreed to let the brand use their likeness in this AI content, but they did not review the specific script before release.

client

Lorem ipsum

data

Lorem ipsum

service

Lorem ipsum

Likeness sold

The media figure had no involvement in creating this AI-generated promotion and did not review it. The content does not represent their personal views.

client

Lorem ipsum

data

Lorem ipsum

service

Lorem ipsum

Why it helps
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For creators

The labels let creators choose how involved they are in AI-generated endorsements, stay transparent with their audience, and safely expand sponsorships without risking misunderstandings.

For consumers

The labels give people a clear sense of how much a creator actually took part in an AI-made endorsement, making it easy to see whether it’s a genuine involvement or simply licensed likeness.

For ad market

They separate legitimate likeness licensing from low-quality influencer farms, strengthen trust in AI-generated endorsements, and give advertisers more confidence in how their campaigns will be received.